I think expect Lynx to come up with some kind of sexy commercial, making a big deal of the infamous “Lynx effect”. But I was surprised when I saw this advert with a compilation of scenarios.
In this case, it is not so much the entire female population becoming witched by the scent of your deodorant (typical Lynx), but more a case of a guy who spends life half asleep by the looks of things coming across as an idiot to the girls he is trying to impress. What can help? A Lynx product of course!
